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How to Write a Business Plan That Attracts Investors

Above all, tell a #compelling #story.

Facts and figures are vital, but humans remember stories.

Your plan should read like a narrative: “We saw X problem in the market, and we realized Y could solve it in Z way.”

Don’t shy away from your personal motivation or customer anecdotes.

For example, Airbnb’s founders famously started by renting air mattresses to pay rent – that origin story (problem: no hotel rooms during conferences) was part of their pitch.

Similarly, the founders of Dollar Shave Club backed up their 20-page business plan with a hilarious viral video that showed the frustrations of buying razors. These narratives (and the metrics they generated) made investors pay attention.

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Safeguarding Your Business Against Cybersecurity Threats: Strategies, Examples, and Resources

In an increasingly digital world, protecting your business from cybersecurity threats is paramount. With cyberattacks becoming more sophisticated, implementing robust security measures is essential to safeguard sensitive information and maintain operational continuity. Here’s a comprehensive guide on how to fortify… Read More »Safeguarding Your Business Against Cybersecurity Threats: Strategies, Examples, and Resources

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